Monday 15 December 2014

Making More with Print & Packaging

You may find it hard to believe but anything that is put on sale or manufactured required packaging and print. Whether you are providing a small product such as a ring or a television set, everything requires print in their packaging. This is basically conducted by specialists who are dedicated in advertising agencies. Here, designs and font are created which go well with the product. Various images and designs are incorporated which are relevant with the product being packaged.

In many cases, you may have noticed that the image and color of packaging reflects the product inside. It is one of the means to communicate with the customers. It also reflects the status of the brand and the product. If a packaging of a product is dull and out of shape, customers would never want to purchase it as the cover itself is not good looking. To attract as much customers as possible, first of all the packaging must be in shape a strong enough to protect the inner matter from damage. Secondly, what do you see in a product before purchasing? It’s the print involved in packaging, therefore an attractively printed covers finds more customers.

In an advertising agency, all the designers work together to layout a covers which includes all the information based on the product. Some basic requirements are picture of the products, name, brand and price. This way a buying customer can know what contains in the box he is about to purchase.


In Cannoneye, well-trained designers take control of the print and packaging services. New designs and methods of packaging are developed every on and then to bring a diversity in the same product. Colors, design, fonts and pictures are specifically chosen to make the packaging attractive enough. When you have no means of communicating with the public, the packaging can convey your words to the mass. 

Wednesday 10 December 2014

How You Present Products Affects Your Sale

When a product needs reorganization, print and packaging are the factors which need more priority. You may be confused but when you see the packaging you will realize that print involved in the packaging material determines the value of the product. Well, it’s not just about what catches the eye but the packaging material used should also be of strong and durable to hold the contents safe together.

Along with the elegant prints, the packaging material has to be of top mark. May be you have noticed but products which are prone to damage with water are packed in waterproof packages. During shipping these packages are the only thing protecting the products therefore they require strength and durability to keep the products safe through the entire journey.

Services involved in print and packaging requires a lot of effort as they have to be precise in everything. Showcasing the products in its packaging is very important as they conclude the content inside. A picture of the product is a necessity in every packaging. When you go out to buy a product you always look at the picture and decide the product. Similarly, size and color is also very important to create a picture in the minds of the customers.

Besides all the features, the price tag is also a basic requirement of packaging. A compact size with attractive features is what you need to complete the service. Many print and packaging industries adopt the same to make the product familiar among the mass.

Cannoneye is also among the well-known industries to make use of modern methods in print and packaging. Comprising of expert designer, photographers and packaging work force, each and every product can have an identity of its own. Here, print and packaging services are given a lot of importance as this is crucial step before distributing the products to the public.